Ronen Ben Aaron
Keywords play a very important role in web development and design. Although playing a smaller role today under Google algorithms, keywords are still a part of the search terms that lead people to your websites. If a website owner wants his site to be more popular and easier to look for in the vast World Wide Web, he should use relevant keywords. Keywords are strategically placed in prominent areas such as the page title, the links, and the sub-headers in a natural way. There are a lot of popular keywords out there. For those who manage websites in the health and fitness niche, here are the top sets of keywords that people search for:
Acne related keywords
Any person in his right mind would most definitely hate acne. People are naturally vain and they would want themselves to appear neat and blemish-free. But acne is a part of life. Sometimes, acne just appears on the face and they exist as if simply to ruin a person’s day and lower down his self-esteem. Most people share a loathing with acne and that is why it is not a surprise why acne is a very common keyword in the health and fitness category. If your health website can have some posts on acne removal, it will certainly draw some of the traffic towards your site.
Diet related keywords
A person’s diet has a huge impact of his general health. And now that there is the Internet, people have never been more eager in looking for ways to improve their health through proper dieting. That is why websites that have something to do with health and fitness websites often have the keyword of diet sprayed all over the site. People love to read about what certain foods cure what ailment and what certain foods improve what health condition. Thus, websites that want to be ranked higher in the search engine pages should feature posts on dieting.
Weight loss related keywords
It seems that a lot of people want to lose weight these days. So many people share that common goal of being able to have a fit and good-looking body. Weight loss is important not only when it comes to physical appearance but also in health. Websites that have articles or posts related to weight loss have a high chance of hitting the respectable ranks in the search engine. Some examples of weight loss related keywords include ‘how to lose weight’ and ‘weight loss diet.’
Nutrition related keywords
Nutrition keywords can also be of a big help to health and fitness websites. One cannot get immune from diseases and have a great physical condition if he would not get the right nutrition. Nutrition keywords are a little related to diet keywords, but nutrition focuses more on getting specific nutrients than just food intake planning. ‘Nutrition facts’, ‘nutrition vitamins’ and even ‘nutrition software’ are just some of the keywords that are included in the nutrition keyword category.
Fitness related keywords
Fitness keywords usually have to deal with fitness equipment as well as techniques. Those companies who are selling gym equipment would benefit a lot in using fitness keywords. Some examples include ‘fitness equipment’, ‘sporting goods for fitness’, and ‘fitness exercise’. Websites that might benefit from these keywords include those that represent fitness publications as well as websites run by private fitness instructors.
No matter what keywords are chosen for SEO purposes, it is very important to consider its relation to your written content. People should stumble upon content that they actually search for. After all, keywords are there to attract people to what they are exactly looking for – not to mislead them. The emphasis today is to not overuse keywords but feature them strategically and effectively. If you want the best help in web development and SEO, you can always consider BA Consulting Inc. for its expertise.